Early Years Parenting Platform

Official notice

Authority: Thurrock Council (Local council)

Below threshold - without competition

Sectors: Software Packages & ERP (48)Health & Social Care (85) Delivery: East of England (UKH32)

Awarded value£96,000published contract · exc. VAT

Awarded 27 Jul 2026no call for competition

Awarded to Character Counts Ltd T/A Easypeasy

What is being bought

Published requirement description

EasyPeasy - Early years parenting platform (app) that helps parents and carers support the development of children from birth to age 5 through play based activities and everyday interactions.

The lotProcurement structure

single lot · no lot value published

Lot #1Awarded

Delivery: East of England

48190000 Educational software package 85320000 Social services

Procedure terms & legal framework

From the official record

Procedure method: Below threshold - without competition
Legal basis: UKPGA · 2023/54 Procurement Act 2023
Notice status: Awarded without competition
Procurement threshold: Unspecified in notice
Regulatory regime: Standard
Commercial structure: Stand-alone contract (no framework)
Competition type: Direct award (no call for competition)
GPA / WTO covered: Unspecified in notice
Recurring procurement: Unspecified in notice
First published: 15 Sept 2026, 09:48 BST
Last source update: 15 Sept 2026, 09:48 BST
Authority reference: PS-2026-092
FTS notice number: 2026/S 000-087132
Latest notice: Contract details notice (UK7)
Delivery area: East of England (UKH32)
Official registry OCID: ocds-h6vhtk-06f9ba Find a Tender

Notice history

1 event · 1 release on Find a Tender

Contract details notice published
15 Sept 2026, 09:48 BST
UK7

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast

Awards 1

Awarded value £96,0001 contract exc. VAT

Contracts signed 1latest 27 Jul 2026

Awarded to	Value	Date	Status
Character Counts Ltd T/A Easypeasy	£96,000 †	—	Awarded

Contracts

Contract 1 · Character Counts Ltd T/A Easypeasy
Signed
27 Jul 2026
Value
£96,000
Period
3 Aug 2026 – 2 Aug 2027 · up to 2 Aug 2029 with extensions
Status
active
Extensions
Two one year extension options available

Contracting authority & participating public bodies

Thurrock Council

Contracting authorityPublic authority - sub-central government GB-PPON: PMHW-1723-WDCD New Road, Grays, East of England, RM17 6SLContact email

Bidders & participating suppliers

1 commercial party on the notice

CHARACTER COUNTS LTDAwarded supplierGB-COH: 08977183GB-PPON: PBBQ-9597-TCXW 20-30 Whitechapel Road, London, London, E1 1EWContact email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure

Contract details notice contractContract details noticeUK7Contract details notice on Find a Tender15 Sept 2026, 09:48 BST