Official UK procurement notice
Google Analytics 360 (Premium) including Support
Authority: Corporate Officer of the House of Commons (Central government)·Consortium: 3 public authorities
What is being bought
Published requirement descriptionGoogle Analytics 360 (Premium) hosted, SaaS web analytics platform used for <br/>measurement of websites and marketing channels.
CPV: Software-related services
The lotProcurement structure
single lot · no lot value publishedLot #1This contract is for Google Analytics 360 (Premium) including Support procured via the…Awarded
This contract is for Google Analytics 360 (Premium) including Support procured via the online catalogue on G-Cloud 14 Framework. Call-off Order awarded following the completion of a Longlist and shortlisting process.
Procedure terms & legal framework
From the official record · publisher note attached- Procedure method
- Award procedure without prior publication of a call for competition
- Legal basis
- CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
- Procurement category
- Services
- Notice status
- Awarded without competition
- Procurement threshold
- Unspecified in notice
- Regulatory regime
- Standard
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Direct award (no call for competition)
- GPA / WTO covered
- Yes (GPA)
- Recurring procurement
- Unspecified in notice
- First published
- 3 Jul 2025, 15:23 BST
- Last source update
- 3 Jul 2025, 15:23 BST
- Authority reference
PI1301736- FTS notice number
2025/S 000-037186- Classification (CPV)
- Delivery area
- Official registry OCID
ocds-h6vhtk-055876Find a Tender
- Why no open competition
- The procurement falls outside the scope of application of the directive
- Published justification
The Call off contract was awarded under the G-Cloud 14 framework agreement (RM1557.14), Lot 2: Cloud Software. Under this framework there is the option for direct award, where the buyer has short listed suppliers and evaluated the most appropriate service offering. <br/><br/>Awarded of a call-off order for a standard service offering via the online catalogue on CCS G-Cloud 14 Framework, via a longlist and shortlisting process.
Publisher note: Please note this is a joint procurement with the Corporate Officer of the House of Commons and Corporate Officer of the House of Lords.<br/><br/>Publication of the contract award notice was delayed due to unforeseen technical issues with the e-procurement portal, which have since been resolved. The notice has now been published in accordance with the transparency requirements under the PCR 2015 and In line with the guidance on reasonable publication timeframes.
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| MERKLE UK ONE LIMITED | £315,360 † | — | Awarded |
Contracts
Contract 037186-2025-1 · MERKLE UK ONE LIMITED
- Signed
- 28 Feb 2025
- Value
- £315,360
- Status
- active
Bid statistics published by the authority
| Bids | SME | VCSE | Valid bid range |
|---|---|---|---|
| 1bids | — | — | — |
Contracting authority & participating public bodies
3 public bodies on the noticeConsortium members and other public bodies
- Corporate Officers of the House of CommonsContracting authority
- Corporate Officers of the House of LordsContracting authority
Dispute resolution & review bodies
- The High Court of England and WalesMediation bodyReview bodyReview contact point
Bidders & participating suppliers
1 commercial party on the notice- MERKLE UK ONE LIMITEDAwarded supplier
Official documents & specifications
Official links; attachments are not copiedNo document links were published on the notice.