Find a TenderAwarded
Published 30 Sept 2022, 15:19 BST

Official UK procurement notice

ID 4345494 - Mental Health Champion Advertising Campaign

Official notice

Authority: Department of Health·Consortium: 3 public authorities

ServicesOpen procedureSME suitable
Published estimate£420,000exc. VAT
Submissions closed 2 Nov 2022awarded 2 Dec 2022
Awarded to ARDMORE ADVERTISING MARKETING LTD

What is being bought

Published requirement description

The Mental Health Champions office ‘the Client’ wishes to appoint an agency, ‘the Contractor’ to deliver advertising and related services for campaign advertising for The Mental Health Champion’s Office. The overall purpose of this campaign is to encourage the public to ‘get talking’, promoting why it’s so important for people to open up about how they are feeling. This contract is expected to commence in December 2022 for an initial period of two years with the option to extend for one further 1 year period dependent on internal approvals. The maximum budget for the 2022/23 financial year is £120,000. All budgets are subject to Champion’s approval and no guarantee can be given as to the level and value of work to be placed throughout the lifetime of this contract. All aspects are subject to the continuing availability of funds and the continuing assessment of advertising need

CPV: Advertising and marketing services · Advertising campaign services · Advertising management services · Advertising services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewalPublished value£420,000
Extensions: The Contract stall take effect on the commencement Date and shall continue until the end of the contract period 2 years. The client may, no later than 6 months prior to the initial contract period expiry date, give notice in writing to the Contractor to invite the Contractor to agree to extend the Contract for any period up to and including 1 year commencing from the initial Contract Period Expiry Date. · Option to extend for one further period of up to and including 1 year.Variant bids: not allowed

What it takes to win
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How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 34.3Price: 30Social value: 10.5
Published sub-criteria (6)
  • AC1 - Strategic Solution: 24.5
  • AC3 - Proposals for research and evaluation: 4.9
  • AC4 - Key Personnel Experience: 4.9
  • AC6 - Total Campaign Delivery Cost: 20
  • AC7 - Average Hourly Rate: 10
  • AC5 - Social Value: 10.5
Published award criteria (7)
  • AC1 - Strategic Solution: 24.5
  • AC2 - Media Strategy, Rationale and Media Plan: 25..2
  • AC3 - Proposals for research and evaluation: 4.9
  • AC4 - Key Personnel Experience: 4.9
  • AC5 - Social Value: 10.5
  • AC6 - Total Campaign Delivery Cost: 20
  • AC7 - Average Hourly Rate: 10
What this means for your bid
  • Price carries 30 of 74.8 points: a 10% discount moves about 3 points. Quality carries 34.3 of 74.8: the paper moves it further than the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
No (one-off requirement)
First published
30 Sept 2022, 15:19 BST
Last source update
9 Dec 2022, 11:56 GMT
Award evaluation window
2 Nov 2022 – …
Authority reference
4345494
FTS notice number
2022/S 000-034910
Classification (CPV)
Advertising and marketing servicesAdvertising campaign servicesAdvertising management servicesAdvertising services
Delivery area
Northern Ireland (UKN)
Official registry OCID
ocds-h6vhtk-0371fd Find a Tender
Review and risk notes
Review procedure

The UK does not have any special review body with responsibility for appeal/mediation procedures in public procurement. competitions. Instead any challenges are dealt with by the High Court, Commercial Division, to which proceedings may be issued regarding alleged. breaches of the Public Contracts Regs

Publisher note: Contract Monitoring. The successful contractor’s performance on the contract will be regularly monitored. Contractors not delivering on contract requirements is a serious matter. It means the public purse is not getting what it is paying for. If a contractor fails to reach satisfactory levels of contract performance they will be given a specified time to improve. If, after the specified. time, they still fail to reach satisfactory levels of contract performance, the matter will be escalated to senior management in construction and procurement delivery (CPD) for further action. If this occurs and their performance still does not improve to satisfactory levels within the specified period, this may be considered grounds for termination of the contract at your expense as provided for in the Conditions of Contract. In lieu of termination, CPD may issue a Notice of Written Warning or a Notice of Unsatisfactory Performance. A supplier in receipt of multiple Notices of Written Warning or a Notice of Unsatisfactory Performance may, in accordance with The Public Contracts Regulations 2015 (as amended) be excluded from future public procurement competitions for a period of up to three years. The Authority expressly reserves the. rights: (I) not to award any contract as a result of the procurement process commenced by publication of this notice; (II) to make whatever changes it may see fit to the content and structure of the tendering Competition; (III) to award (a) contract(s) in respect of any part(s) of the services covered by this notice; and (IV) to award contract(s) in stages. In no circumstances will the Authority be liable for any costs incurred by candidates. This project will be used to progress the Government’s wider social, economic and environmental objectives.

How it was run

Official notice
Run through: eTendersNI · Who buys & how to bid on eTendersNI
Supplier login requiredLanguage: EN
Access & registration note: Free Northern Ireland registration
Submission deadline
2 Nov 2022, 15:00 GMT
Submission channel
{"electronicSubmission","written"}
Accepted languages
en
Bids opened
2 Nov 2022, 15:30 GMT
Detailed submission instructions & authority contactsFrom official release

Timeline

2 Nov 2022 → 31 Jan 2023 · 4 dates
  1. Submission deadline
    2 Nov 2022, 15:00 GMT
  2. Bids opened
    2 Nov 2022, 15:30 GMT
  3. Notice published
    9 Dec 2022, 11:56 GMT
  4. Bids must remain valid until
    31 Jan 2023, 23:59 GMT

Notice history

2 events · 2 releases on Find a Tender · since 9 Dec 2022
  1. Status changed to complete
    9 Dec 2022, 11:56 GMT
  2. Buyer details updated
    9 Dec 2022, 11:56 GMT

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £420,0001 contract exc. VAT
Bids received 51 from SMEs
Contracts signed 1latest 2 Dec 2022
Awarded toValueDateStatus
ARDMORE ADVERTISING MARKETING LTDSMEContract£420,000 †—Awarded

Contracts

Bid statistics published by the authority

BidsSMEVCSEValid bid range
5bids · 5 electronic · 1 from abroad1——

Contracting authority & participating public bodies

2 public bodies on the notice

Department of Health

Contracting authorityBody governed by public lawGeneral public services Castle Buildings, Stormont Estate, BELFAST, UK, BT4 3SGContact email Published organisation website ↗

Consortium members and other public bodies

Dispute resolution & review bodies

  • The UK does not have any such bodies with responsibility for appeal/mediation procedures. Instead; any challenges are dealt with by the High Court, Commercial Division, to which proceedings may be issued regarding alleged breaches of the PCR 2015 as amended.Review body Belfast
  • The UK does not have any such bodyReview body Belfast

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.