Official UK procurement notice
Marketing Creative Design Agency Services
Authority: Thameslink Southern Great Northern Limited (TSGN) (Public body)
What is being bought
Published requirement descriptionThe appointed agency will lead on strategic creative planning, campaign development, cross-platform asset creation, content optimisation, and performance analysis. The agency will work alongside GTR’s in-house team, media agency (T&Pm), influencer agency (Halpern), and other partners to deliver integrated campaigns that support tactical and brand-building objectives.
Building on GTR’s existing creative platform, ‘Every Stop is a Story’, the successful agency will help evolve and activate the brand to celebrate destinations, connect with new audiences, and position rail as an inclusive and sustainable travel option.
- How the procedure runs: 4 stage tender process
CPV: Business services: law, marketing, consulting, recruitment, printing and security · Direct marketing services · Marketing management consultancy services · Marketing services
The lotProcurement structure
single lot · value publishedWhat it takes to wini
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Evaluation split and conditions of participation as published; the tender pack may add morei
How this buyer will score bids.
The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).
Published sub-criteria (2)
- Criterion 2: 60%
- Criterion 1: 40%
Published award criteria (2)
- Criterion 1
- Criterion 2
- Price carries 40 of 100 points: a 10% discount moves about 4 points. The method statement decides this lot, not the discount.
Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.
Procedure terms & legal framework
From the official record- Procedure method
- Competitive flexible procedure
- Legal basis
- UKPGA · 2023/54 Procurement Act 2023
- Procurement category
- Services
- Notice status
- Awarded
- Procurement threshold
- Above threshold (FTS publication)
- Regulatory regime
- Utilities
- Commercial structure
- Stand-alone contract (no framework)
- Competition type
- Competitive procedure
- GPA / WTO covered
- Unspecified in notice
- Recurring procurement
- Unspecified in notice
- First published
- 12 Sept 2025, 12:06 BST
- Last source update
- 18 Mar 2026, 09:39 GMT
- Award evaluation window
- Submission end – 2 Mar 2026
- FTS notice number
2025/S 000-056140- Latest notice
- Contract award notice (UK6)
- Classification (CPV)
- Delivery area
- Not published
- Official registry OCID
ocds-h6vhtk-05994eFind a Tender
- How it runs
4 stage tender process
How it was run
Official notice- Requests to participate (first stage)
- 6 Oct 2025, 12:00 BST
- Submission deadline
- 6 Oct 2025, 12:00 BST
- Clarification deadline
- 22 Sept 2025, 00:00 BST
- Submission channel
- Official e-sourcing portal
- Electronic submission
- Allowed
- Accepted languages
- en
Timeline
12 Sept 2025 → 1 Apr 2026 · 8 dates- Tender notice published12 Sept 2025, 12:06 BST
- Clarification questions by400 days ago22 Sept 2025, 00:00 BST
- Submission deadline386 days ago6 Oct 2025, 12:00 BST
- Award decision expected by238 days ago2 Mar 2026, 23:59 GMT
- Assessment summaries sent223 days ago18 Mar 2026
- Latest notice published223 days ago18 Mar 2026, 09:39 GMT
- Standstill ends213 days ago27 Mar 2026, 23:59 GMT
- Contract starts209 days ago1 Apr 2026, 00:00 BST
Notice history
4 events · 2 releases on Find a Tender · since 12 Sept 2025- Tender notice published12 Sept 2025, 12:06 BSTUK4
- Contract award notice published18 Mar 2026, 09:39 GMTUK6
- Status changed to complete18 Mar 2026, 09:39 GMT
- Contract signature expected31 Mar 2026, 23:59 BSTscheduled
Commercial outcome & contract awards
Published awards, contracts and bid statistics, not a forecast| Awarded to | Value | Date | Status |
|---|---|---|---|
| THE&PARTNERS LONDON LIMITEDMarketing Creative Agency1 Apr 2026 – 31 Mar 2028 · up to 1 Apr 2030Extensions: Optional 1+1 years | £2,400,000 | 18 Mar 2026standstill to 27 Mar 2026 | Standstill |
Contracting authority & participating public bodies
Bidders & participating suppliers
1 commercial party on the notice- THE&PARTNERS LONDON LIMITEDAwarded supplier
Official documents & specifications (2)
Official links; attachments are not copiedNotices published for this procedure
- Contract award notice Contract award notice on Find a Tender
- Tender notice Tender notice on Find a Tender