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Find a TenderAwarded without competitionContract details notice
Published 24 Feb 2026, 08:54 GMT

Official UK procurement notice

Marketing Optimist Trailblazer Marketing

Official notice

Authority: The North Yorkshire Council (Local council)

Below threshold - without competition
Sectors: Education & Training (80) Delivery: Yorkshire & Humber (UKE22)
Awarded value£31,600published contract · exc. VAT
Awarded 6 Feb 2026no call for competition
Awarded to The Marketing Optimist Ltd

What is being bought

Published requirement description

Advertisement of the Adult Learning Trailblazer projects, Marketing Support for Trailblazer Programme aimed at NEETs -

"You Choose"

"You Choose" forms part of the wider Trailblazer programme

which helps to sign post people towards support to help them to

improve their employability whether than is a new job, an

improved role or a return to education.

The programme's target market is:

  • 16 - 25 year olds NEETS in employment/education)
  • Living in York and North Yorkshire.

Objectives & Success Measures

  • Increase engagement of NEET young people and those at

risk.

  • Provide tailored support to enable progression into education,

training, or employment.

  • Build confidence and transferable skills.

Key Activities

  • Identification of NEETs and Pre NEET
  • Building referral networks
  • Multi-agency and cross council collaboration- shared

goals/outcomes/shared learning

  • Employer and stake holder involvement

The lotProcurement structure

single lot · no lot value published
Lot #1Awarded
Delivery: Yorkshire & Humber
80000000 Education and training services

Procedure terms & legal framework

From the official record
Procedure method
Below threshold - without competition
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Notice status
Awarded without competition
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Direct award (no call for competition)
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
24 Feb 2026, 08:54 GMT
Last source update
24 Feb 2026, 08:54 GMT
Authority reference
BVF 2025-26 831
FTS notice number
2026/S 000-016305
Latest notice
Contract details notice (UK7)
Delivery area
Yorkshire & Humber (UKE22)
Official registry OCID
ocds-h6vhtk-065aa9 Find a Tender

Notice history

1 event · 1 release on Find a Tender
  1. Contract details notice published
    24 Feb 2026, 08:54 GMT
    UK7

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £31,6001 contract exc. VAT
Contracts signed 1latest 6 Feb 2026
Awarded toValueDateStatus
The Marketing Optimist LtdSME£31,600 †—Awarded

Contracts

  • Marketing Optimist Trailblazer Marketing · The Marketing Optimist LtdSME

    Signed
    6 Feb 2026
    Value
    £31,600
    Period
    8 Feb 2026 – 31 Mar 2026
    Status
    active

Contracting authority & participating public bodies

The North Yorkshire Council

Contracting authorityPublic authority - sub-central government GB-PPON: PNXY-8263-XCNL County Hall, Racecourse Lane, Northallerton, Yorkshire & Humber, DL7 8ADContact email, phone

Bidders & participating suppliers

1 commercial party on the notice
  • The Marketing Optimist LtdAwarded supplier 7 Lapwing Close, Allerton Bywater, Leeds, Yorkshire & Humber, WF10 2GHContact email

Official documents & specifications (1)

Official links; attachments are not copied

Notices published for this procedure

  • Contract details notice contractContract details noticeUK7Contract details notice on Find a Tender