Pre Market Engagement: Station Advertising (Rail)

Network Rail has circa 231 digital advertising assets and 1,431 static advertising assets within the Advertising Space at its Managed Stations and on land adjacent to tracks and railway stations within Network Rail’s control. Note: Please also review draft specification provided.

The purpose of this RFI is to engage with the supply base and request information relating to

the existing solutions available in the market, specifically this RFI will look to address the

following areas (but not limited to):

• Identify suitable suppliers available in the market.
• Identify the functionality and capabilities of the suppliers available in the market.
• Understand how the supplier will take Network Rail’s estate to market and the sales strategy

they may use.

• Identify any additional services or concepts that Network Rail has not considered – this

information may then be considered to support Network Rail in developing its specification

for the future tender.

• Understand how suppliers work in a safe and sustainable manner; and
• Understand what commercial models currently used for this type of service and what

does/does not work well.

Network Rail is seeking to understand the types of Suppliers that operate in the Out of Home advertising market, their strategy for delivering a range of activities, how they would manage Network Rail’s current advertising estate and the future assets to be installed before the contract begins.

The Supplier will be responsible for (but not limited to):

• Advertising, promoting, and selling the Station Advertising Space.
• Managing and maintaining all Advertising Space and assets ensuring they are safe and

available for sale.

• Conducting all visual and detailed safety inspections in accordance with the applicable

Railway Group and Network Rail Company Standards

The locations for this requirement can be found within the RFI document under Table 1 – Managed Stations.

Please note:

Network Rail is looking to tender this requirement in the near future. Any potential tender event in relation to this requirement will be issued via the Network Rail procurement platform – BravoNR. Please note any discussions which do occur will cease immediately should a formal competition ultimately be announced. Network Rail is committed to ensuring fairness, openness, and transparency, and to following the procurement regulations.

The Periodic Indicative Notice is issued solely for the purpose of conducting pre-procurement market engagement via a request for information and does not constitute any commitment to undertake any procurement in the future. Interested parties will not be prejudiced by any response or failure to respond to the PIN event and a response to this PIN does not guarantee any invitation to participate in this event or any future procurement. This PIN does not constitute a call for competition to procure any services, supplies or works mentioned in this PIN and Network Rail will not accept any proposals offered in response to this PIN. Network Rail is not liable for any costs, fees, or expenses incurred by any party in replying to or attending any PIN event. Additional information: Please note that any content received in response to this RFI will be used purely for

information purposes only.