Genesis Advertising Ltd: UK Public Sector Contracts Won & Awards
SME·Companies House: Private Limited Company·Belfast·Northern Ireland·Main market: Advertising and marketing services
Official UK PPONPMTW-7821-GMZY
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How many tenders this supplier has won.
Tenders with at least one award to it. Award records are shown too, because one framework can carry many call-offs.
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How many different public bodies have awarded to this supplier.
Buyers named on its awards, with duplicate names merged.
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How much this supplier has won, by published values.
Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.
Not turnover. Not every award publishes a value.
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Awards to this supplier in the last 12 months.
Award records dated in the last 12 months, against the two years before.
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Contracts that finish in the next 18 months.
Contracts ending in that window by the published end date or, where only a duration is published, an estimate from signature plus duration (marked). Neither, not counted.
An end date does not confirm a new procurement.
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In which regions this supplier wins work.
The region of each buyer it won from: the buyer’s office, placed by the official ONS postcode lookup. Each procedure counts once.
Where the buyer is based, not necessarily where the work was done; the tender page shows the published place of delivery.
Where they wini
In which categories this supplier wins.
Distinct awards by the main category of the lot, or of the procedure when no lot is named. Repeat publications count once.
An award counts once in each class it covers; classes can overlap.
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In which categories this supplier wins.
Distinct awards by the main category of the lot, or of the procedure when no lot is named. Repeat publications count once.
An award counts once in each class it covers; classes can overlap.
9 awards (9 for a named lot, 100%, 0 for a whole procedure with no lot named) · top CPV classes, shares of all 9 awards. An award may cover more than one class.
7934 Advertising and marketing services7 awards · 78% · awards naming a lot7930 Market and economic research; polling and statistics1 award · 11% · awards naming a loti
How much this supplier has won, by published values.
Sum of award values where it was the only winner, VAT excluded, framework ceilings left out.
Not turnover. Not every award publishes a value.
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What one of this supplier’s wins is usually worth.
Middle value of the same awards as the total above.
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Does this supplier usually win above or below the buyer’s estimate.
Its own wins, estimate against award per lot, in its sector.
Based on 7 wins in its industry (CPV division 79).
A past pattern, not a margin and not a price to bid.
Largest published awards iThe biggest published awards. Awards to a single supplier with a published value, largest first, so you can check the totals against the notice. A repeated framework total can appear here. Open the notice to check. | Authority | Awarded | Term | Published value |
|---|---|---|---|---|
| Contract | DoH - Public Health Agency | — | — | £6,800,000 † |
| ID 44665246 - Brand, Design and Media Services – Northern Ireland Audience | Invest Northern Ireland | — | — | £6,000,000 † |
| ID 4466524 - Brand, Design and Media Services – International Audience | Invest Northern Ireland | — | — | £6,000,000 † |
| Contract | NI Water and its subsidiaries | — | — | £2,950,000 † |
| ID 3351409 TEO - COVID Public Information Campaign | The Executive Office | — | — | £2,000,000 † |
Where their buyers arei
In which regions this supplier wins work.
The region of each buyer it won from: the buyer’s office, placed by the official ONS postcode lookup. Each procedure counts once.
Where the buyer is based, not necessarily where the work was done; the tender page shows the published place of delivery.
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In which regions this supplier wins work.
The region of each buyer it won from: the buyer’s office, placed by the official ONS postcode lookup. Each procedure counts once.
Where the buyer is based, not necessarily where the work was done; the tender page shows the published place of delivery.
ITL1 region of the buyer office · known for 8 of 8 awarded procedures · each procedure counts once
Bidding recordi
Competitions this supplier is known to have bid in.
Lots on Procurement Act 2023 award notices naming it as a bidder, split into won and lost. The lot is the contest: three lots of a ten-lot notice is three wins and seven losses.
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Competitions this supplier is known to have bid in.
Lots on Procurement Act 2023 award notices naming it as a bidder, split into won and lost. The lot is the contest: three lots of a ten-lot notice is three wins and seven losses.
Procurement Act 2023 award notices name every bidder · 1 notice names this supplier since 16 Sept 2025 · observed bids, not an estimate
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Competitions this supplier is known to have bid in.
Lots on Procurement Act 2023 award notices naming it as a bidder, split into won and lost. The lot is the contest: three lots of a ten-lot notice is three wins and seven losses.
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How many public bodies this supplier has bid to.
Buyers on notices that name it as a bidder, win or lose.
| Notice | Authority | Outcome | Bidders | Published |
|---|---|---|---|---|
| ID 5827739 - DfI - Advertising service to promote safe and sustainable travel in Northern Ireland | Department for Infrastructure | lost | 4 | 16 Sept 2025 |
Bidder names come from Procurement Act 2023 award notices, which list every bidder (from 2025). Older notices name no bidders, so earlier contests do not appear here. Latest ten notices shown.
Who they sell toi
Which public bodies award work to this supplier.
Authorities named on its published awards, ranked by distinct procedures, duplicate names merged.
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Which public bodies award work to this supplier.
Authorities named on its published awards, ranked by distinct procedures, duplicate names merged.
Authorities named on this supplier’s published awards · ranked by distinct procedures · a framework or DPS adds one award record per appointed supplier
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What kinds of public bodies award work to this supplier.
Its award records by the authority’s published type, otherwise by its name. One framework can add many records.
Type not classified89%(8 awards)
8 of 9 awards are Type not classified (89%).Central government11%(1 award)
1 of 9 awards is Central government (11%).
| Authority | Procedures | Share | Award records | Last activity |
|---|---|---|---|---|
| Invest Northern Ireland | 1 | 12.5% | 2 | 3 May 2023 |
| DoH - Public Health Agency | 1 | 12.5% | 1 | 16 Sept 2022 |
| NI Water and its subsidiaries | 1 | 12.5% | 1 | 30 Aug 2022 |
| The Executive Office | 1 | 12.5% | 1 | 18 Mar 2021 |
| Health and Safety Executive for Northern Ireland | 1 | 12.5% | 1 | 7 Jun 2022 |
| Livestock and Meat Comission for Northern Ireland | 1 | 12.5% | 1 | 7 Nov 2023 |
| Northern Ireland Screen | 1 | 12.5% | 1 | 14 Jan 2026 |
| Northern Ireland Electricity Networks Limited | 1 | 12.5% | 1 | 13 Oct 2025 |
Share = of the 8 procedures with an award naming this supplier. Last activity = award date, or notice publication when no award date was published.
Contracts endingi
Contracts that finish in the next 18 months.
Contracts ending in that window by the published end date or, where only a duration is published, an estimate from signature plus duration (marked). Neither, not counted.
An end date does not confirm a new procurement.
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Contracts that finish in the next 18 months.
Contracts ending in that window by the published end date or, where only a duration is published, an estimate from signature plus duration (marked). Neither, not counted.
An end date does not confirm a new procurement.
9 of 9 awards carry an end date, 8 estimated from the duration · not a retender forecast
| Contract | Ends | Published value |
|---|---|---|
| ID 5828145 - DfE Provision of Full-Service Marketing Agency for Northern Ireland Screen | 27 Jan 2028 | £312,500 |
Recent awards
Latest 9 of 9 award records naming this supplier
About this data
- Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
- One profile per supplier. Built from award and contract notices that name this supplier; different spellings and registration numbers of the same company are merged into this profile.
- Values are published values. The table mirrors what the notice published: framework ceilings and joint awards are labelled and never counted as this supplier's money, and † marks a value taken from the contract notice when the award published none. Only awards made to this supplier alone count towards its value, excluding VAT. It is not turnover.
- Regions on this page are where the work is delivered, not the supplier’s registered address.
- Contract end dates. Published on 1 of 9 awards, estimated from the published duration on 8 more (marked “estimated”); those feed “Contracts ending”.
- Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.