Brand Proposition Hybrid News

Official notice

Authority: University of Kent (Education)

Below threshold - without competition

Sectors: Business Services & Consultancy (79) Delivery: South East (UKJ4)

Awarded value£150,000published award · inc. VAT

Awarded 23 Jan 2026no call for competition

Awarded to Hybrid News Limited

What is being bought

Published requirement description

Refined brand proposition and narrative, including vision/mission statement and key, messages/ proof points, Differentiation analysis, Testing of messaging themes and proof points, Brand story and messaging framework, Visual articulation and identity evolution, Audit of existing brand content and materials, Implementation Guidance & Recommendations, Brand Guidelines including Tone-of-Voice guidance, Internal stakeholder communications pack & Onboarding Support

The lotProcurement structure

single lot · no lot value published

Lot #1Awarded

Delivery: South East

79342000 Marketing services

Procedure terms & legal framework

From the official record

Procedure method: Below threshold - without competition
Legal basis: UKPGA · 2023/54 Procurement Act 2023
Notice status: Awarded without competition
Procurement threshold: Unspecified in notice
Regulatory regime: Standard
Commercial structure: Stand-alone contract (no framework)
Competition type: Direct award (no call for competition)
GPA / WTO covered: Unspecified in notice
Recurring procurement: Unspecified in notice
First published: 10 Feb 2026, 10:27 GMT
Last source update: 10 Feb 2026, 13:03 GMT
Authority reference: 26-005
FTS notice number: 2026/S 000-011859
Latest notice: Contract award notice (UK6)
Delivery area: South East (UKJ4)
Official registry OCID: ocds-h6vhtk-064bfa Find a Tender

Notice history

3 events · 2 releases on Find a Tender · since 10 Feb 2026

Transparency notice published
10 Feb 2026, 10:27 GMT
UK5
Contract award notice published
10 Feb 2026, 13:03 GMT
UK6
Contract signature expected
10 Feb 2026, 23:59 GMT
scheduled

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast

Awards 1

Awarded value (inc. VAT) £150,0001 award inc. VAT; no net value published

Awarded to	Value	Date	Status
Hybrid News LimitedSME10 Feb 2026 – 31 Jul 2026	£150,000 inc. VAT	23 Jan 2026	Awarded

Contracting authority & participating public bodies

The University Of Kent

Contracting authorityPublic authority - sub-central government GB-PPON: PDYN-9654-JPQJ · GB-UKPRN: 10007150 The Registry,, Canterbury, South East, CT2 7NZContact email

Bidders & participating suppliers

1 commercial party on the notice

HYBRID NEWS LIMITEDAwarded supplierGB-COH: 06993551GB-PPON: PCJL-7563-YRGZ 46-48 Queen Charlotte Street, Bristol, South West, BS1 4HXContact email

Official documents & specifications (2)

Official links; attachments are not copied

Notices published for this procedure

Contract award notice awardContract award noticeUK6Contract award notice on Find a Tender10 Feb 2026, 13:03 GMT
Transparency notice awardTransparency noticeUK5Transparency notice on Find a Tender10 Feb 2026, 10:27 GMT