Find a TenderAwarded
Published 20 Oct 2022, 13:11 BST

Official UK procurement notice

Digital Media Buying Services

Official notice

Authority: University of Cumbria (Education)

2 lotsServicesOpen procedure
Published estimate£500,000total for 2 lots
Submissions closed 18 Nov 2022awarded 14 Mar 2024
Awarded to Havas People Ltd
Contract term 2 yrsends 8 Jan 2025 · extension options published · starts 9 Jan 2023

What is being bought2 lots · detail below

Published requirement description

University of Cumbria requires a media agency to purchase, manage and optimise our TV, Cinema, OOH and digital advertising campaigns. The successful media agency will manage our brand, student specific and course specific campaigns, covering digital, social, and related TV, Cinema and OOH. Campaign management must reflect appropriate media spend against key periods of the student recruitment cycle, including clearing and post graduate designated campaigns. University of Cumbria are looking for a partner that will deliver insight-led campaigns with creative impact and performance-driven metrics.

  • Recurrence: 3 years

CPV: Advertising and marketing services

Lots and requirements (2)Procurement structure

2 lots · no lot values published
Lot #1Digital Media BuyingCancelledRenewal 2 yrs

Lot 1 Paid Media

Contract period: 9 Jan 2023 – 8 Jan 2025 (2 yrs)
Delivery: North West
Extensions: Contract can be extended for a further year ( based on performance)Variant bids: not allowed
Lot #2Digital Media Buying Traditional MediaCancelledRenewal

Digital Media buying Services

Delivery: North West
Extensions: Contract can be extend for 1 further year ( based on performance)Variant bids: not allowed

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Yes · 3 years
First published
20 Oct 2022, 13:11 BST
Last source update
14 Mar 2024, 16:16 GMT
Award evaluation window
18 Nov 2022 – …
Authority reference
23-06
FTS notice number
2024/S 000-008260
Classification (CPV)
Advertising and marketing services
Delivery area
North West (UKD12)
Official registry OCID
ocds-h6vhtk-037761 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment

How it was run

Official notice
Submission deadline
18 Nov 2022, 12:00 GMT
Submission channel
{"written"}
Accepted languages
en
Bids opened
18 Nov 2022, 12:00 GMT

Timeline

18 Nov 2022 → 14 Mar 2024 · 4 dates
  1. Submission deadline
    18 Nov 2022, 12:00 GMT
  2. Bids opened
    18 Nov 2022, 12:00 GMT
  3. Contract starts
    9 Jan 2023
  4. Notice published
    14 Mar 2024, 16:16 GMT

Notice history

1 event · 2 releases on Find a Tender
  1. Status changed to complete
    14 Mar 2024, 16:16 GMT

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £500,0001 contract exc. VAT
Bids received 6
Contracts signed 1latest 14 Mar 2024
Awarded toValueDateStatus
Not linked to a lot1 award
Havas People Ltd£500,000 †—Awarded

Contracts

  • Contract 008260-2024-23-06-1 · Havas People Ltd

    Signed
    14 Mar 2024
    Value
    £500,000
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
6bids · 6 electronic · 2 from abroad0——

Contracting authority & participating public bodies

2 public bodies on the notice

University of Cumbria

Contracting authorityEducationBody governed by public lawEducation Fusehill Street , Carlisle, North West, CA4 8DSContact email Published organisation website ↗

Other public bodies

  • European UnionFunder

Bidders & participating suppliers

1 commercial party on the notice

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria