Gadebridge Park Cafe Concession - Preliminary Market Engagement

Preliminary Market Engagement – Gadebridge Park Cafe Concession (Dacorum Borough Council)

This is a request for information and NOT a tender opportunity.

Overview

Dacorum Borough Council is exploring the re-procurement of a catering concession at Gadebridge Park, Hemel Hempstead. We are inviting experienced and innovative food and beverage providers to engage with us as part of a soft market testing exercise that will inform the future procurement of a new café operator for this key green space.

This is a valuable opportunity to operate from a high-footfall, destination park at the heart of the borough with strong seasonal traffic and year-round community use.

Key Aims

We are seeking input to understand:

• What kind of food and beverage offer would best meet the expectations of park users
• How to maximise income generation while delivering a quality and inclusive experience
• The preferred commercial model (e.g. fixed rent, turnover share, hybrid)
• The level of interest and capacity among potential operators
• Innovations that could increase footfall, customer satisfaction, and community engagement

Location: Just north of Hemel Hempstead Old Town, Hertfordshire, Gadebridge Park benefits from excellent pedestrian access and lies adjacent to key town centre routes.

To access further information about this catering concession and to submit a questionnaire, interested parties will need to download these from the Council’s e-tendering portal ‘Supply Hertfordshire’.

Suppliers must register to use the portal – this is free of charge. Documents can be downloaded from the portal and via this link

in-tendhost.co.uk/supplyhertfordshire/… ↗

Completed questions can be submitted up to 12 noon on 21 July 2025.