Find a TenderOpen for tender Tender notice
Published 12 Oct 2026, 11:58 BST

Official UK procurement notice

Parent Chat - Digital Parenting Support

Authority: Leicester City Council (Local council)

ServicesBelow threshold - open competitionBelow thresholdLight touch regimeSME suitableVCSE suitable
Published estimate£124,000≈ £62k / year · £148,800 inc. VAT
Submission deadline 9 Nov 202612:00 GMT · 13 days left
Clarification cut-off 26 Oct 202612:00 GMT · questions to the authority
Contract term 2 yrsends 13 Jan 2029 · starts 14 Jan 2027

What is being bought

Published requirement description

Leicester City Council (LCC) is seeking to commission a Parent Chat service to enhance the parenting support available to Leicester-based parents and carers of children and young people aged 0 to 19 years, or up to 25 years for those with SEND. The service forms part of the Council’s Family Hubs and Start for Life programme and is intended to provide a digital parenting support offer for families across the city. The proposed contract is expected to commence on 14th January 2027 and run until 13th January 2029. The Parent Chat service will provide access to information, advice and guidance on parenting topics including behaviour management, routines, infant feeding, school issues, developmental stages, relationships, becoming a parent, and speech and communication. The service will also provide access to 1:1 support from trained workers through channels such as telephone, text, email or webchat, offering advice, signposting and support to help families access appropriate local and national services. The provider will be expected to work with Leicester City Council and partners to promote the service through a Leicester-focused digital marketing approach and ensure the service is accessible to all parents and carers, taking account of language needs, literacy levels and accessibility requirements. The service must also provide data insights and reporting, maintain appropriate safeguarding arrangements, and ensure the security and confidentiality of service-user information.

CPV: Guidance and counselling services

The lotProcurement structure

single lot · value published
Lot #1 2 yrsSMEVCSEPublished value£124,000
Contract period: 14 Jan 2027 – 13 Jan 2029 (2 yrs)Value: £124,000 exc. VAT · £148,800 inc. VAT
Delivery: East MidlandsEligibility: SME eligibleVCSE eligibleTurnover guideline: ~£123,830/yr≈ 2× annual value
Pre-qualification & selection criteria (PQQ)1
  • Condition of participation

    Leicester City Council (LCC) is seeking to commission a Parent Chat service to enhance the parenting support available to Leicester-based parents and carers of children and young people aged 0 to 19 years, or up to 25 years for those with SEND. The service forms part of the Council’s Family Hubs and Start for Life programme and is intended to provide a digital parenting support offer for families across the city. The proposed contract is expected to commence on 14th January 2027 and run until 13th January 2029.

    The Parent Chat service will provide access to information, advice and guidance on parenting topics including behaviour management, routines, infant feeding, school issues, developmental stages, relationships, becoming a parent, and speech and communication. The service will also provide access to 1:1 support from trained workers through channels such as telephone, text, email or webchat, offering advice, signposting and support to help families access appropriate local and national services.

    The provider will be expected to work with Leicester City Council and partners to promote the service through a Leicester-focused digital marketing approach and ensure the service is accessible to all parents and carers, taking account of language needs, literacy levels and accessibility requirements. The service must also provide data insights and reporting, maintain appropriate safeguarding arrangements, and ensure the security and confidentiality of service-user information.

Who is likely to bid for this lot ↓

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids are scored
Quality: 80%Price: 20%
Published award criteria (2)
  • Quality
  • Price
Conditions of participation1
  • Condition of participation

    Leicester City Council (LCC) is seeking to commission a Parent Chat service to enhance the parenting support available to Leicester-based parents and carers of children and young people aged 0 to 19 years, or up to 25 years for those with SEND. The service forms part of the Council’s Family Hubs and Start for Life programme and is intended to provide a digital parenting support offer for families across the city. The proposed contract is expected to commence on 14th January 2027 and run until 13th January 2029.

    The Parent Chat service will provide access to information, advice and guidance on parenting topics including behaviour management, routines, infant feeding, school issues, developmental stages, relationships, becoming a parent, and speech and communication. The service will also provide access to 1:1 support from trained workers through channels such as telephone, text, email or webchat, offering advice, signposting and support to help families access appropriate local and national services.

    The provider will be expected to work with Leicester City Council and partners to promote the service through a Leicester-focused digital marketing approach and ensure the service is accessible to all parents and carers, taking account of language needs, literacy levels and accessibility requirements. The service must also provide data insights and reporting, maintain appropriate safeguarding arrangements, and ensure the security and confidentiality of service-user information.

What this means for your bid
  • Price carries 20 of 100 points: a 10% discount moves about 2 points. The method statement decides this lot, not the discount.
  • Turnover usually expected at this size: about £123,830 (twice the annual value).

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula. Turnover is an indicative market norm (≈2× annual value), not a published condition.

Competition analysis · published record, not a forecast of who will bid

How Leicester City Council buys Social work services (CPV 8531), and who usually turns up

Leicester City Council’s published record next to the market for the same work. Frameworks and DPS are left out: they draw different bid counts. Whole-market view: Social work services (CPV 8531) →

1

How the contest usually goes

Winner shares use published awards; bid and price charts use contested lots.

Question for the bid
This buyerLeicester City Council · division 85
The marketSocial work services (CPV 8531) · East Midlands
What to do with it
How often do SMEs win?
i

How often small and medium firms win.

Share of awards where the winner’s size is known.

The counts under this question show how many awards have a known supplier size.

Last 36 months.

Buyer: 11 of 21 known-size awards · market: CPV 8531 · East Midlands, n=71
52%39%

Small firms have won here. Neither number says whether you qualify; it describes who has been winning.

How often do local suppliers win?
i

How often local firms win similar work.

Winners with a registered address in the delivery region, out of awards with a known address.

Local means the winner is registered in the region where that award was delivered. The market figure counts awards delivered in East Midlands.

A local branch does not count if the registered address is elsewhere.

Last 36 months.

Buyer: 18 of 33 known-location awards · market: CPV 8531 · East Midlands, n=101
55%29%

Most of this buyer’s recorded winners were registered in the region where that award was delivered.

How long to a decision?
i

How long buyers here take to decide after bids close.

Middle value in days from the bid deadline to the award date, on competitions that published both.

Only decided tenders count, so slow ones still waiting are not in.

Last 36 months.

Buyer: 4 decided notices · market: CPV 8531 · East Midlands, n=25
52 days32 days

Half of these awards have an award date within 52 days of the bid deadline.

How often single-bid or direct?
i

How often work is awarded with no recorded rival.

Direct awards and tenders where every published lot count shows one bid.

Both shares are minimums: some awards have no bid count.

Thin markets produce this too; it is not proof of a tailored specification.

Last 36 months.

Buyer: at least 20 of 29 procurements with awards had no recorded rival · market: CPV 8531 · East Midlands, n=95
69%61%

Direct awards or one recorded bid are common here. Check the route before spending time on a bid.

How many bids did past lots attract?

i

How many bids past lots received.

Each colour is a bid-count range. Only competed lots with a published count are included.

Past bids do not predict this tender.

Last 36 months.

This buyer12 lots with bid counts · broad CPV 85
0% had one bid
The market34 lots with bid counts · CPV 8531 · East Midlands
21% had one bid
Buyer / market · select a colour for counts
1 bid0% / 21%
Buyer: 0 of 12 lots with published bid counts. Market: 7 of 34 lots with published bid counts.
2–350% / 24%
Buyer: 6 of 12 lots with published bid counts. Market: 8 of 34 lots with published bid counts.
4–617% / 32%
Buyer: 2 of 12 lots with published bid counts. Market: 11 of 34 lots with published bid counts.
7+33% / 24%
Buyer: 4 of 12 lots with published bid counts. Market: 8 of 34 lots with published bid counts.

How did awards compare with estimates?

i

Where winning prices landed against estimates.

Each colour shows awards below, close to or above the published estimate, one lot at a time.

Past prices are a guide, not a bid price.

Last 36 months.

This buyer7 lots with estimate and award · broad CPV 85
29% below estimate
The market29 lots with estimate and award · CPV 8531 · East Midlands
21% below estimate
Buyer / market · select a colour for counts
Below estimate29% / 21%
Buyer: 2 of 7 lots with an estimate and award. Market: 6 of 29 lots with an estimate and award.
Within ±2%71% / 69%
Buyer: 5 of 7 lots with an estimate and award. Market: 20 of 29 lots with an estimate and award.
Above estimate0% / 10%
Buyer: 0 of 7 lots with an estimate and award. Market: 3 of 29 lots with an estimate and award.
2

Assess each lot
i

What past awards tell you about each lot.

See the forecast, this buyer’s earlier suppliers and firms with relevant wins.

No supplier is confirmed as a bidder.

Open a lot for its forecast, this buyer’s previous supplier and possible competitors, from published award history, not a bid list

Lot #1CPV 853124 monthsSME suitablePublished estimate£124k
Expected competition
i

How many bids this lot may attract.

The forecast uses similar past competitions. The bar shows either that forecast or past bid counts; the line below says which.

Each lot shows its own forecast based on its own category; forecasts for different lots of the same notice are not comparative.

A forecast, not a list of bidders.

2expected bids27% chance of a single bid
similar past contests in this category: 38
Forecast chances for this lot
1 bid27%
Chance this lot gets 1 bid: 27%. This is a forecast.
2–330%
Chance this lot gets 2–3: 30%. This is a forecast.
4–625%
Chance this lot gets 4–6: 25%. This is a forecast.
7+18%
Chance this lot gets 7+: 18%. This is a forecast.
Commercial price forecast
i

Where the award price may land.

The forecast uses similar awards and the buyer’s estimate. The band covers the middle half of likely prices.

Based on 16 comparable awards. Each lot reflects its own category; forecasts for different lots of the same notice are not comparative.

A statistical guide from past awards, not a price to bid.

£124kLevel with estimate
16 comparable awards
Forecast compared with the buyer’s estimate
Middle 50%£113k–£124k
Half of likely prices fall between £113,478 and £124,000.
Estimate£124k
The buyer published an estimate of £124,000 for this lot.
A 45% chance the award lands exactly on the estimate.

Who has supplied this buyer on similar work?
i

Who has done similar work for this buyer.

Past contracts are matched by buyer, title and type of work.

A past supplier may not bid again.

SupplierThis buyer’s earlier contractLotAward valueWhy listed
SCHOOLS HEALTH EDUCATION UNIT LIMITEDWorked for this buyerLeicester Children and Young People's Health and Wellbeing Survey 2025/26runs to Jan 2027—£50kSimilar wording and category
Mosaic 1988 LtdWorked for this buyerASC0322 - Participation Servicenotice published Jun 2026——Similar wording and category
Alzheimer's SocietyWorked for this buyerSCE0045 Dementia Support Serviceruns to Sept 2029Lot 2 - City Services£1.1mSimilar wording and category

Who could compete for this lot?
i

Who could compete for this lot?

Firms with relevant past wins. On a framework, we show firms on that agreement.

None is confirmed as a bidder.

SupplierWon in this categoryLive contractsAward vs estimate
Buyer regular1 win in East Midlands
£260k1 award in 36m · last 6 months ago1 live · £260k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

no comparable pairs
6 wins in East Midlands1 panel places
£103m41 awards in 36m · last 4 months ago6 live · £8.3m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

3% below n=15
6 wins in East Midlands4 panel places
£24m37 awards in 36m · last 2 months ago21 live · £22m
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=12
1 win in East Midlands
£366k7 awards in 36m · last 9 months ago4 live · £264k
i

Public contracts this supplier still holds.

Its awards whose published end date is still in the future, with their values. Many contracts publish no end date, so this is a floor, not the whole book.

Unexpired says nothing about spare capacity.

at estimate n=1
2 wins in East Midlands
£1.5m8 awards in 36m · last 7 months agoNone on fileat estimate n=2
About this data
  • Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
  • Two views, kept apart. The authority’s own track record and the wider market for the same kind of work sit side by side and are never mixed. Where the local picture is too thin, a figure widens to a broader market and says which one it used.
  • Forecasts are labelled. The price forecast and its range, possible competitors and the earlier-work matches are our estimates from past awards: not published facts, not win chances and not price advice. Official notices do not say who is bidding.
  • Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.

Procedure terms & legal framework

From the official record
Procedure method
Below threshold - open competition
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Open for tender
Procurement threshold
Below threshold
Regulatory regime
Light touch regime
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
Unspecified in notice
First published
12 Oct 2026, 11:58 BST
Last source update
12 Oct 2026, 11:58 BST
Authority reference
SCE0071
FTS notice number
2026/S 000-096017
Latest notice
Tender notice (UK4)
Classification (CPV)
Guidance and counselling services
Delivery area
East Midlands (UKF21)
Official registry OCID
ocds-h6vhtk-07857b Find a Tender

How to participate & submission route

Official notice Submit via ProContract (Due North)
Submission portal named on this notice: ProContract (Due North) · Who buys & how to bid on ProContract
Supplier login requiredElectronic submission allowed
Access & registration note: Free · short registration with manual review; public opportunity list
Requests to participate (first stage)
—
Tender submission deadline
9 Nov 2026, 12:00 GMT
Clarification deadline
26 Oct 2026, 12:00 GMT
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Detailed submission instructions & authority contactsFrom official release
Published estimate £124,000 excludes VAT (£148,800 including VAT).

Timeline

12 Oct 2026 → 14 Jan 2027 · 4 dates
  1. Tender notice published14 days ago
    12 Oct 2026, 11:58 BST
  2. Clarification questions by14h ago
    26 Oct 2026, 12:00 GMT
  3. Today
    27 Oct 2026
  4. Submission deadlinein 13 days
    9 Nov 2026, 12:00 GMT
  5. Contract startsin 78 days
    14 Jan 2027

Notice history

1 event · 1 release on Find a Tender
  1. Tender notice published
    12 Oct 2026, 11:58 BST
    UK4

Commercial outcome & contract awards

Nothing awarded yet
Awards (0)
No award published
Contracts (0)
No contract published
Bid statistics
No aggregate bid statistics published

Contracting authority & participating public bodies

Leicester City Council

Contracting authorityPublic authority - sub-central government GB-PPON: PXRT-5737-VBQD City Hall (4th Floor), Leicester, East Midlands, LE1 1FZContact name, email, phone

Official documents & specifications (9)

Official links; attachments are not copied

Tender pack and attachments

Notices published for this procedure

  • Tender notice tenderTender noticeUK4Tender notice on Find a Tender