Find a TenderCancelledProcurement termination notice
Published 31 Mar 2025, 14:37 BST

Official UK procurement notice

SU76(25) Provision of Online Learning - Student Marketing and Recruitment Services

Official notice

Authority: Swansea University (Education)

ServicesOpen procedureAbove thresholdSME suitableVCSE suitable
Published estimate£1,000,000≈ £333k / year · £1,200,000 inc. VAT · 3 value updates
Submissions closed 2 Jul 2025
Next notice expected 2 May 2025
Contract term 3 yrsends 31 Jul 2028 · up to 31 Jul 2030 with extensions · starts 1 Aug 2025

What is being bought

Published requirement description

The University is seeking to award a 3-year contract, to commence in August 2025 with an option to extend beyond the initial 3-year period for a further period of 2 years (3+1+1) to develop and execute a comprehensive marketing and recruitment strategy for online learning programmes.

CPV: Advertising and marketing services · Recruitment services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewal 3 yrsSMEVCSEPublished value£1,000,000
Contract period: 1 Aug 2025 – 31 Jul 2028 (3 yrs) · up to 31 Jul 2030 with extensionsValue: £1,000,000 exc. VAT · £1,200,000 inc. VAT
Delivery: UKEligibility: SME eligibleVCSE eligible
Extensions: 1+1

What it takes to win
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How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 70%Price: 30%
Published sub-criteria (2)
  • Quality: 70%
  • Cost: 30%
Published award criteria (2)
  • Quality
  • Cost
What this means for your bid
  • Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
UKPGA · 2023/54 Procurement Act 2023
Procurement category
Services
Notice status
Cancelled
Procurement threshold
Above threshold (FTS publication)
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Yes (GPA)
Recurring procurement
Unspecified in notice
First published
31 Mar 2025, 14:37 BST
Last source update
1 Sept 2025, 15:38 BST
Award evaluation window
Submission end – 14 Jul 2025
Authority reference
SU76(25)
FTS notice number
2025/S 000-029871
Latest notice
Procurement termination notice (UK12)
Classification (CPV)
Advertising and marketing servicesRecruitment services
Delivery area
UK
Official registry OCID
ocds-h6vhtk-04fab6 Find a Tender

How it was run

Official notice
Run through: Jaggaer · Who buys & how to bid on Sell2Wales
Supplier login requiredElectronic submission allowedLanguage: EN, CY
Access & registration note: Free; latest Chrome/Edge/Firefox only — corporate browsers fail
Submission deadline
2 Jul 2025, 12:00 BST
Clarification deadline
18 Jun 2025, 12:00 BST
Submission channel
Official e-sourcing portal
Electronic submission
Allowed
Accepted languages
en, cy
Detailed submission instructions & authority contactsFrom official release

Timeline

31 Mar 2025 → 1 Sept 2025 · 8 dates
  1. Planning notice published
    31 Mar 2025, 14:37 BST
  2. Next notice expected
    2 May 2025, 23:59 BST
  3. Tender notice published
    4 Jun 2025, 13:01 BST
  4. Clarification questions by
    18 Jun 2025, 12:00 BST
  5. Submission deadline
    2 Jul 2025, 12:00 BST
  6. Award decision expected by
    14 Jul 2025, 23:59 BST
  7. Contract starts
    1 Aug 2025, 00:00 BST
  8. Latest notice published
    1 Sept 2025, 15:38 BST

Notice history

9 events · 5 releases on Find a Tender · since 31 Mar 2025
  1. Preliminary market engagement notice published
    31 Mar 2025, 14:37 BST
    UK2
  2. Preliminary market engagement notice published
    31 Mar 2025, 15:43 BST
    UK2
  3. Tender notice published
    4 Jun 2025, 13:01 BST
    UK4
  4. Status changed to active
    4 Jun 2025, 13:01 BST
  5. Procurement method changed
    4 Jun 2025, 13:01 BST
  6. Deadline published: 2 Jul 2025, 12:00 BST
    4 Jun 2025, 13:01 BST
  7. Tender notice published
    4 Jun 2025, 14:26 BST
    UK4
  8. Procurement termination notice published
    1 Sept 2025, 15:38 BST
    UK12
  9. Status changed to complete
    1 Sept 2025, 15:38 BST
Published amendments (2)

Amendment to estimated value of requirement - £1,200,000 (inc VAT)

Amendment to estimated contract value

Routine re-releases (5)
  • 2025-03: 2 releases · 31 Mar 2025, 31 Mar 2025

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded toValueDateStatus
supplier not published—29 Aug 2025CancelledFollowing a review of the bids received, the procurement did not attract the quantity of bids anticipated to sufficiently demonstrate value for money. The University has therefore decided to undertake a strategic reassessment of the scope of services contained within the tender documents to ensure that the quality of services required can be delivered within the budget that the University has allocated for this service.

Contracting authority & participating public bodies

Swansea University

Contracting authorityPublic authority - sub-central governmentWelsh devolved regulations apply GB-PPON: PTNV-7472-GRTW Procurement, Finance Dept., Swansea, Wales, SA2 8PPContact name, email, phone

Official documents & specifications (7)

Official links; attachments are not copied

Tender pack and attachments

  • Technical specifications tenderTechnical specificationsThis procurement process is being carried out on eTenderwales. Please note this is a separate website and if you are not already registered, registration will be required. To access eTenderwales, express your interest in this notice and access the tender documentation please visi…
  • Bidding documents and specifications tenderBidding documents and specificationsThis procurement process is being carried out on eTenderwales. Please note this is a separate website and if you are not already registered, registration will be required. To access eTenderwales, express your interest in this notice and access the tender documentation please visi…

Notices published for this procedure