Find a TenderClosed
Published 23 Mar 2021, 17:06 GMT

Official UK procurement notice

University of East London - Media Advertising

Official notice

Authority: The University of East London (Education)

ServicesOpen procedure
Published estimate£2,000,000≈ £1.0m / year
Submissions closed 23 Apr 2021
Contract term 2 yrsends 30 Jun 2023 · extension options published · starts 1 Jul 2021

What is being bought

Published requirement description

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities. The University requires integrated brand awareness and direct response campaigns to ensure the new UEL brand is front of mind for more potential students than ever before, both at undergraduate and postgraduate level.

UEL requires a provision of a combination of traditional media including third party profiles and inventory, local press adverts and advertorials & national out of home, as well as biddable media including PPC, display and social media advertising.

CPV: Advertising and marketing services · Advertising campaign services

The lotProcurement structure

single lot · value published
Lot #1The University of East London is looking to recruit an agency for strategic and…Renewal 2 yrsPublished value£2,000,000

The University of East London is looking to recruit an agency for strategic and operational media buying services to deliver paid advertising as part of its marketing campaign activities.

UEL requires a provision of a combination of traditional media including third party profiles and inventory, local press adverts and advertorials & national out of home, as well as biddable media including PPC, display and social media advertising.

Contract period: 1 Jul 2021 – 30 Jun 2023 (2 yrs)
Delivery: UK, London · London
Extensions: A third year may be offered as an extension, subject to performance and future requirements.Variant bids: not allowed

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
Conditions of participation3
  • Suitability

    As per ITT documents

  • Economic & financial standing

    As per ITT documents

    Minimum: As per ITT documents
  • Technical & professional ability

    As per ITT documents

    Minimum: As per ITT documents
Staff
Names and qualifications of delivery staff must be submitted

Procedure terms & legal framework

From the official record
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Closed
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
No (one-off requirement)
First published
23 Mar 2021, 17:06 GMT
Last source update
23 Mar 2021, 17:06 GMT
Award evaluation window
23 Apr 2021 – …
Authority reference
TEN2021-02
FTS notice number
2021/S 000-005903
Classification (CPV)
Advertising and marketing servicesAdvertising campaign services
Delivery area
UKLondon (UKI)
Official registry OCID
ocds-h6vhtk-029e80 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Performance terms

As per ITT documents

How it was run

Official notice
Run through: EU-Supply (CTM) · Who buys & how to bid on EU-Supply
Public notice page · account needed to bidLanguage: EN
Access & registration note: Free · 5–10 minutes
Submission deadline
23 Apr 2021, 12:00 BST
Submission channel
{"electronicSubmission","written"}
Accepted languages
en
Bids opened
23 Apr 2021, 12:00 BST
Detailed submission instructions & authority contactsFrom official release

Timeline

23 Mar 2021 → 1 Jul 2021 · 5 dates
  1. Notice published
    23 Mar 2021, 17:06 GMT
  2. Submission deadline
    23 Apr 2021, 12:00 BST
  3. Bids opened
    23 Apr 2021, 12:00 BST
  4. Bids must remain valid until
    31 May 2021, 23:59 BST
  5. Contract starts
    1 Jul 2021, 00:00 BST

Contracting authority & participating public bodies

University of East London

Contracting authorityEducationBody governed by public lawEducation N/A University Way , London, London, E16 2RD Contact name, email Published organisation website ↗

Dispute resolution & review bodies

  • Royal Courts of JusticeReview body London

Official documents & specifications

Official links; attachments are not copied

No document links were published on the notice.