Find a TenderAwarded
Published 15 Aug 2022, 15:45 BST

Official UK procurement notice

Home Group Media Buying Agency Services 2022

Official notice

Authority: Home Group (Public body)·Consortium: 2 public authorities

ServicesOpen procedure
Published estimate£2,425,335exc. VAT
Submissions closed 16 Sept 2022awarded 7 Nov 2022
Awarded to Focus on Media Limited

What is being bought

Published requirement description

Home Group are seeking to appoint an innovative and dynamic partner to supply a media buying service to support our national programme of new build homes marketed under the Persona Homes brand. The main purpose of the contract is to support the marketing team to achieve their targets in acquiring leads for the right homes in a cost effective manner. At a hight level, the agency will be responsible for all media purchase on our behalf of our team, although ‘portals’ are not included.

CPV: Advertising and marketing services

The lotProcurement structure

single lot · value published
Lot #1AwardedRenewalPublished value£2,425,335

What it takes to win
i

How this buyer will score bids.

The evaluation criteria and weights exactly as published on the notice, grouped by family (price, quality, social value and so on).

Evaluation split and conditions of participation as published; the tender pack may add more
How bids were scored
Quality: 70%Price: 30%
Published award criteria (2)
  • Quality: 70
  • Price: 30
Staff
Names and qualifications of delivery staff must be submitted
What this means for your bid
  • Price carries 30 of 100 points: a 10% discount moves about 3 points. The method statement decides this lot, not the discount.

Price arithmetic assumes straight proportional scoring; the tender pack may use another formula.

Procedure terms & legal framework

From the official record · publisher note attached
Procedure method
Open procedure
Legal basis
CELEX · 32014L0024 Public Contracts Regulations 2015 (Directive 2014/24/EU)
Procurement category
Services
Notice status
Awarded
Procurement threshold
Unspecified in notice
Regulatory regime
Standard
Commercial structure
Stand-alone contract (no framework)
Competition type
Competitive procedure
GPA / WTO covered
Unspecified in notice
Recurring procurement
No (one-off requirement)
First published
15 Aug 2022, 15:45 BST
Last source update
17 Jan 2023, 14:26 GMT
Award evaluation window
16 Sept 2022 – …
Authority reference
DN627186
FTS notice number
2023/S 000-001418
Classification (CPV)
Advertising and marketing services
Delivery area
North East (UKC)North West (UKD)Yorkshire & Humber (UKE)East Midlands (UKF)West Midlands (UKG)East of England (UKH)London (UKI)South East (UKJ)
+1 moreSouth West (UKK)
Official registry OCID
ocds-h6vhtk-035be0 Find a Tender
Contract terms
Electronic trading
e-invoicing allowed · electronic ordering · electronic payment
Performance terms

For details of Key Performance Indicators to be included within this contract, please refer to schedule A7. of the ITT documents.

Publisher note: Home Group reserves the right to cancel the procurement at any time and not to proceed with all or part of the contract. Home Group will not under any circumstances reimburse any expense incurred by bidders in preparing their Selection Questionnaire or tender submissions. The Selection Questionnaire and tender documents are being made available to bidders via the procurement portal from the outset of the procurement process. Home Group is following the open procedure to procure the contract, therefore interested bidders are required to complete both Supplier Questionnaire (SQ) and Invitation To Tender (ITT) documents by the deadline in section IV.2.2 of this notice as part of their submission. If a Supplier receives a “Fail” for any of the questions included in the SQ, the Supplier will be excluded from the procurement process and will not have its ITT submission evaluated against the tender evaluation criteria. Home Group is acting on behalf of itself and any existing or future subsidiary companies (see www.homegroup.org.uk for more information on the Group);

How it was run

Official notice
Run through: portal not identified
Language: EN
Submission deadline
16 Sept 2022, 12:00 BST
Submission channel
{"electronicSubmission"}
Accepted languages
en
Bids opened
16 Sept 2022, 12:00 BST
Detailed submission instructions & authority contactsFrom official release

Timeline

16 Sept 2022 → 17 Jan 2023 · 3 dates
  1. Submission deadline
    16 Sept 2022, 12:00 BST
  2. Bids opened
    16 Sept 2022, 12:00 BST
  3. Notice published
    17 Jan 2023, 14:26 GMT

Notice history

2 events · 2 releases on Find a Tender · since 17 Jan 2023
  1. Status changed to complete
    17 Jan 2023, 14:26 GMT
  2. Buyer details updated
    17 Jan 2023, 14:26 GMT

Commercial outcome & contract awards

Published awards, contracts and bid statistics, not a forecast
Awards 1
Awarded value £2,425,3351 contract exc. VAT
Bids received 8
Contracts signed 1latest 7 Nov 2022
Awarded toValueDateStatus
Focus on Media LimitedSME£2,425,335 †—Awarded

Contracts

  • Home Group Media Buying Agency Services 2022 · Focus on Media LimitedSME

    Signed
    7 Nov 2022
    Value
    £2,425,335
    Status
    active

Bid statistics published by the authority

BidsSMEVCSEValid bid range
8bids———

Contracting authority & participating public bodies

2 public bodies on the notice

Home Group

Contracting authorityPublic bodyBody governed by public lawHousing and community amenities 2 Gosforth Park Way, Newcastle Upon Tyne, North East, NE12 8ETContact name, email, phone Published organisation website ↗

Dispute resolution & review bodies

  • High Court of JusticeReview body London

Bidders & participating suppliers

1 commercial party on the notice
  • Focus on Media LimitedAwarded supplier Erskine House, Threshelfords Business Park, Inworth Road, Feering, North East, CO5 9SEContact email

Official documents & specifications (2)

Official links; attachments are not copied

Tender pack and attachments

  • Economic and financial selection criteriatenderEconomic and financial selection criteria
  • Technical selection criteriatenderTechnical selection criteria