Fitness equipments: UK Tenders, Buyers & Competition
CPV 37440000·Supplies · class·in Musical instruments, sport goods, games, toys, handicraft, art materials and accessories
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Tenders you can still bid for.
Notices at tender stage whose deadline has not passed, counted the way the search counts them: a notice shows under every code and region it names.
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Notices published in the last 12 months.
Counted per tender, not per lot, against the 12 months before where shown.
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How many companies usually bid for a lot here.
The middle value of the bid counts that award notices publish, one per lot. Only real competitions count: direct awards and framework places are left out.
Based on 5 lots from 5 competitions run by 5 buyers, last 36 months. A buyer with many similar contests counts only up to a limit. 1 lots are from Procurement Act 2023 notices (bids assessed, middle 2) and 4 from older notices (bids received, middle 3.5).
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What a contract here is usually worth.
Middle value of published award values, VAT excluded. Framework ceilings are left out because they are not real contract values.
Based on 20 awards with a usable value, last 36 months.
Published values, not actual spend.
Newest open tenders
1 of 2 open for bids now · newest first
| Notice | Authority | Deadline | Days left | Published value |
|---|---|---|---|---|
| 2425-0765 Bike Hanger Installation and Supply | Islington Council | 9 Nov 2026 | 14d | £3,269,274 |
Codes and neighbouring classes
The 8-digit CPV codes notices in this class actually use, and the other classes of the same division
37440000 Fitness equipments49 notices · 67%37442500 Fitness weights12 notices · 16%37442000 Weight and resistance training equipment9 notices · 12%37441000 Aerobic training equipment6 notices · 8%37441100 Treadmills3 notices · 4%37442900 Multi gyms3 notices · 4%37441300 Stationary bicycles1 notices · 1%37442300 Lower and upper body resistance machines1 notices · 1%- Playground equipment 116 · 12m
- Outdoor sports equipment 26 · 12m
- Sports goods and equipment 24 · 12m
- Art supplies 17 · 12m
- Gymnasium equipment 13 · 12m
- Musical instruments 8 · 12m
- Toys 8 · 12m
- Field and court sports equipment 4 · 12m
- Machinery or apparatus for leisure equipment 2 · 12m
- Handicraft and art supplies 1 · 12m
- All of Musical instruments, sport goods, games, toys, handicraft, art materials and accessories →
Who buysi
Which buyers publish the most notices here.
Buyers ranked by the number of notices, duplicate names merged.
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Which buyers publish the most notices here.
Buyers ranked by the number of notices, duplicate names merged.
All notices carrying this code · official UK_CA_TYPE where published (NHS bodies are central government authorities), else derived from the authority name
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What kinds of public bodies buy here.
Notices by the buyer’s type as published, otherwise by its name.
Local authorities40%(29 notices)
29 of 73 notices are Local authorities (40%).Education & universities25%(18 notices)
18 of 73 notices are Education & universities (25%).Central government10%(7 notices)
7 of 73 notices are Central government (10%).Police, fire & emergency4%(3 notices)
3 of 73 notices are Police, fire & emergency (4%).Other public bodies3%(2 notices)
2 of 73 notices are Other public bodies (3%).Not classified19%(14 notices)
14 of 73 notices are Not classified (19%).
| Contracting authority | Type | Notices | Last 12 months | Open now |
|---|---|---|---|---|
| Live Borders | not classified | 4 | 0 | 0 |
| Glasgow Life (Culture & Sport Glasgow) | not classified | 3 | 1 | 0 |
| LEIDOS SUPPLY, LIMITED | Central government | 3 | 0 | 0 |
| North Lanarkshire Council | Local authorities | 3 | 0 | 0 |
| Carmarthenshire County Council | Local authorities | 2 | 1 | 0 |
| City of Bradford Metropolitan District Council | Local authorities | 2 | 2 | 0 |
| East Riding of Yorkshire Council | Local authorities | 2 | 1 | 0 |
| Fermanagh and Omagh District Council | Local authorities | 2 | 2 | 0 |
| North Ayrshire Leisure Limited | not classified | 2 | 1 | 0 |
| Oxford Brookes University | Education & universities | 2 | 2 | 0 |
56 distinct authorities in total · the ten most active shown.
Where the work is deliveredi
Where the work on these notices is delivered.
Delivery regions published on the notices. A notice with several regions counts in each.
Where the work is, not where the buyer is based.
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Where the work on these notices is delivered.
Delivery regions published on the notices. A notice with several regions counts in each.
Where the work is, not where the buyer is based.
Delivery regions (ITL1) published on 58 of 73 notices · a notice covering several regions counts in each · competition columns: contracts awarded in the last 36 months, lots delivered in the region
| Region | Notices | Bids / lot | SME wins | Local wins |
|---|---|---|---|---|
| Scotland | — | — | — | |
| Northern Ireland | — | — | — | |
| East Midlands | — | — | — | |
| Yorkshire and the Humber | — | — | — | |
| Wales (Cymru) | — | — | — | |
| East of England | — | — | — | |
| South East England | — | — | — | |
| North East England | — | — | — | |
| North West England | — | — | — | |
| South West England | — | — | — | |
| West Midlands | — | — | — | |
| Greater London | — | — | — |
Local wins = the winner’s registered region is the delivery region. Dashes: fewer than ten observations.
How it is boughti
How work here is packaged.
Notices by commercial tool: a single contract, a framework, or a dynamic purchasing system.
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How work here is packaged.
Notices by commercial tool: a single contract, a framework, or a dynamic purchasing system.
Commercial tool, procedure route and threshold as published on the notice, not a legal-regime claim
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How work here is packaged.
Notices by commercial tool: a single contract, a framework, or a dynamic purchasing system.
Contract75%(55 notices)
55 of 73 notices are Contract (75%).Framework25%(18 notices)
18 of 73 notices are Framework (25%).
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Which procedures buyers here use.
Notices by the procedure they declare: open, selective, limited or direct. Open and selective are competitions; limited and direct are not.
Open62%(45 notices)
45 of 73 notices are Open (62%).Route not published14%(10 notices)
10 of 73 notices are Route not published (14%).Limited / restricted12%(9 notices)
9 of 73 notices are Limited / restricted (12%).Direct award8%(6 notices)
6 of 73 notices are Direct award (8%).Selective4%(3 notices)
3 of 73 notices are Selective (4%).
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How much of this market is above the legal threshold.
Notices by whether the buyer marked them above or below the threshold that triggers the full rules.
Above threshold44%(8 notices)
8 of 18 notices are Above threshold (44%).Below threshold56%(10 notices)
10 of 18 notices are Below threshold (56%).
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How long bidders get to respond.
Middle value in days from the tender notice to its deadline.
Competition
Contracts published in the last 36 months (30) · bid counts per lot from award notices · values are net contract awards, framework and DPS ceilings excluded · SME and local status as declared
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The usual range of contract values here.
The middle half of published award values, VAT excluded, with the middle value marked. Framework ceilings are left out.
Published values, not actual spend.
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How many companies usually bid for a lot here.
The middle value of the bid counts that award notices publish, one per lot. Only real competitions count: direct awards and framework places are left out.
Based on 5 lots from 5 competitions run by 5 buyers, last 36 months. A buyer with many similar contests counts only up to a limit. 1 lots are from Procurement Act 2023 notices (bids assessed, middle 2) and 4 from older notices (bids received, middle 3.5).
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How much of this market is actually put out to competition.
Notices run as an open or selective procedure, out of all notices that say which procedure was used. Direct awards count as not competed.
16 of 29 notices that state a procedure, last 36 months. 1 more give no procedure and are left out.
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What share of contracts go to small and medium firms.
Awards to a single supplier that declared its size. SME divided by all.
6 of 10 awards where the winner declared its size.
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How much work here goes to companies based in the region.
Contract awards where the winner’s registered address is in this region, out of awards where the address is known.
Registered address, so a national firm with a local branch counts as outside.
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How often a tender ends with no award.
Notices cancelled, withdrawn or marked unsuccessful, plus terminated ones that never got an award.
0 of 30 notices, last 36 months.
Only what buyers published. Tenders that quietly went nowhere are not counted.
Who winsi
Which suppliers win the most here.
Suppliers ranked by the number of tenders won, not by money. A supplier on one big framework with many call-offs does not outrank one that won many separate competitions.
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Which suppliers win the most here.
Suppliers ranked by the number of tenders won, not by money. A supplier on one big framework with many call-offs does not outrank one that won many separate competitions.
Ranked by distinct procedures won on notices carrying this code, then award records · 68 awards to 27 suppliers · the five most frequent winners hold 57% of contract awards in the last 36 months
| Supplier | Procedures | Awards | Last 12 months | Buyers |
|---|---|---|---|---|
| PULSE FITNESS LIMITED | 13 | 18 | 4 | 12 |
| Technogym UK Ltd | 8 | 10 | 0 | 7 |
| Origin Fitness | 5 | 5 | 0 | 4 |
| HaB International | 3 | 4 | 1 | 3 |
| Indigo Fitness | 2 | 4 | 0 | 2 |
| Balance Leisure Fitness Ltd | 2 | 2 | 1 | 2 |
| Cranlea Human Performance Ltd | 2 | 2 | 2 | 2 |
| Life Fitness (UK) Ltd | 2 | 2 | 0 | 2 |
Where to submiti
Where bids for this work are submitted.
Notices by the portal in their submission link, where one is published.
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Where bids for this work are submitted.
Notices by the portal in their submission link, where one is published.
E-sourcing portals named in the submission address · 37 of 73 notices name one · each portal page explains registration
Open tenders in fitness equipments
2 open for bids now · soonest deadline first
| Notice | Authority | Deadline | Days left | Published value |
|---|---|---|---|---|
| 2425-0765 Bike Hanger Installation and Supply | Islington Council | 9 Nov 2026 | 14d | £3,269,274 |
About this data
- Source. Official UK public procurement notices (Find a Tender), reused under the Open Government Licence v3.0. New notices arrive through the day; the figures are rebuilt nightly.
- What counts here. Every notice with a CPV code starting 3744. A notice with several codes counts in each sector it names. Notices from 2021 to 13 Oct 2026.
- Competition. Bids and winners cover the last three years and count each lot as its own contest; frameworks and dynamic purchasing systems are shown apart from ordinary contracts.
- Why no total spend. Notice estimates often repeat a framework’s ceiling, so adding them up would overstate the market. Typical contract values are shown instead.
- Every figure shows what it rests on. Not every notice publishes a bid count, a value or a delivery region, so each figure carries the number of records behind it, and one built on few records is marked as such. The on a figure explains it; the counting rules are in the methodology. Spotted something wrong? Tell us.